It was ten in the morning on a beautiful summer Sunday when the phone rang.. When responding, I met a somewhat surprised person: «Hello... Sorry to bother you on a Sunday. Actually, I called thinking that no one was going to answer me. "My intention was to leave a message.".
Although on Sundays we rest, I told him to go ahead: «I have my cell phone always operational. What can I do for you?».
When he started telling me, I noticed some stress and anxiety in his voice. It was the owner of a transportation company and, really, I was desperate:
I can't take it anymore. I'm exhausted, I run everywhere and my phone is smoking.. my day should have 50 hours. I have problems with some deliveries, Brexit, truck maintenance, not to mention one that is broken down at the border, And on top of that there is a lack of drivers... All this leaving aside the fact that I have a family and personal obligations., Of course.
The last straw fell on Friday, when my best client called me and told me: «Mira, no you are offended, "But I don't want my product to travel in your DIRTY TRUCK.". That struck a chord with me..
My top priority has always been to offer the best service to my clients and fulfill my commitments to them.. I never thought they would care if the trucks were more or less dirty.
The truth is that all my daily hassles and lack of time have meant that I have never prioritized the issue of cleaning the fleet.. Of course I want my trucks to be clean., but there are more urgent matters, how to arrive on time and attend to what they ask of me. I can't take trucks off the road to wash them or leave one sitting for too long while they clean it..
The next day I showed up at their facilities and met a simple person, close and very active. His company was modern and had a beautiful image; further, It had several pavilions where they also did logistics.
I observed that there was a continuous traffic of trucks loading and unloading, forklifts everywhere, a brutal traffic department and everything technologically very up to date. However, It caught my attention that the fleet of trucks, despite being relatively new and modern, it was very very dirty. I couldn't believe what I was seeing, there was no coherence between the company that had, your image, its modernity, and that neglected aspect of the fleet.
Imagine that you are a transport businessman who works piecework to reach everything and offer the best service to your clients., and suddenly one of them comes and jumps you: "I don't like being associated with trucks as dirty as yours.".
That couldn't be, so I started immediately. At JMB we believe that all transport companies, no matter what the size of your fleet is, They should know how to keep their vehicles clean and do this easily, fast and sustainable.
So, I started to analyze times, schedules, the complicated cleaning processes that they sometimes carried out... And I saw that all this led to unproductive processes and great losses of time and money to try to maintain a fleet that, to top it off, was deteriorating very quickly.
I told him how he could put an end to that waste by implementing simple washing processes., fast and also respectful of the environment and people.
I knew that this terrain was something completely unknown to him., and he would never have discovered it if it had not been for that call from his main client "that broke the camel's back". But he was an open-minded person who wanted the best for his business., and he immediately got the idea: It was time to make a radical change in the washing process of your trucks.
The 23 December at nine in the morning I received another call from him:
Imanol, you have changed my company's life. Thank you for listening to me that Sunday and for offering me a solution tailored to what I needed.. I have no words. You met me at a time of great stress and many headaches., and you took away one of the most serious problems from me, which was to keep the trucks clean quickly.
Ya ves, one focuses on trying to arrive on time and offering the best service, but it leaves important issues along the way, like this cleaning.
Today we are a more productive company, We no longer waste time washing the trucks and I feel very proud when I see them so clean on the road. Now, besides leaving on time, we have managed to make them go impeccable. Thank you very much and Merry Christmas.
And you, how do you do it?
Are you so busy putting out fires that you barely have time to think about keeping your fleet clean??
¿When you see your fleet on the road, Do you think it has the visual impact you want??
¿Your fleet transmits the essence of your company?
If you are determined to make a radical change in the washing and cleaning of your trucks
A single brush wash Truck is a mobile machine with a vertical brush that is used for lavado, truck cleaning and disinfection. Sometimes it is also called a washing roller or washing column..
In general terms, these types of machines are also used for bus wash, vans, ambulances, cisterns, trains, live animal trucks, etc ... and they are divided into two types:
Theautonomous single brusheshave a built-in water tank, they are mobile and trucks can be washed with them, bus, trains and different types of vehicles in different areas of the company, inside and outside your facilities.
Themonocepillos eelectric are fed by water hose, electric cable and to use this type of washing machines, it is important to always clean trucks in one place, because the hoses and electrical cable limit its movement. They are also suitable for washing inside or outside the warehouse as long as there are two points to hook the water and light hoses so that the installation is air. Thus, the hoses do not go on the ground.
In any case, with both models, autonomous and electric single brushes, truck washing is ensured by its agility, effectiveness, speed and sustainability.
What are the EXCLUSIVE benefits of the JMB single brush wash?
At JMB we transform the washing of your trucks into a agile process, simple, fast and sustainable so that you save time and money cleaning your trucks.
The benefits of the JMB single brush for washing your trucks, buses and trains are infinite, here are some of them:
It is a washing system 100% mobile so you can wash where and when you want
Is 100% adapted to your company and your pocket because your company is unique and requires a unique and VERY CUSTOMIZED washing system
Fast to wash a truck in less than 7 minutes and a bus in 2 minutes
It is respectful with the environment thanks to its ECOLOGIC PRO system and because there is no planet B
It is respectful with people because it incorporates the ERGONOMIC PRO system
It is very light thanks to its ACTIVE PRO traction you can move your monobrush with one finger
Is 100% integrated and adapted to your company, you will not notice its presence
Eliminate fixed structures that take up space
Eliminate queues and you wait to wash your fleet
Easy and economical maintenance thanks to our sistema MAINTENANCE PRO
They are robust like an elephant, thanks to who are built in stainless steel
Types of JMB single brushes
You have the widest range of single brushes for truck washing, buses and trains in www.JmbGrupo.com and here are some of the best-selling models:
LITIO WASH 4X4
He is the last to join the family. his lithium battery, with ultra fast loads it makes it the perfect single brush for washing large fleets. Its 4x4 system makes it the lightest single brush on the market. All the information about LITHIUM WASH is here:
Is he only single brush on the market that is hybrid and in which the operator sits moderately on board. It is the monobrush suitable for small and large truck fleets, buses and trains thanks to its unlimited autonomy. All the information about this single brush model, you have it here:
Monobrushes that battery operated and suitable for different types of fleets. Available with different types of batteries for more autonomy. All the information about the BATT WASH is here:
Is he all-terrain single brush with unlimited autonomysince you only have to add gasoline or diesel.Es very economical and ready for a quick wash. All the information about HYDRA WASH is here:
Single brush with power cord and water hose perfect for companies that always wash their trucks in the same wash area. They are economical, simple and very effective. You have all the information about the ELECTRIX here:
At JMB we understand how complex it is to wash live animal trucks and / or other special trucks. If this is your case, do not worry, because as our washing system is unique and we do everything to measure, we also have washing solutions for this type of truck.
I am Claudia Araujo and I have been 20 years helping my clients save time and money cleaning their fleet through high impact strategies and innovative washing systems, mobile and custom.
A few weeks ago, having coffee with a friend (cuando los bares estaban abiertos), le llama su hija que estudia en una universidad que está a una hora y media de San Sebastián.
Su hija le dice: “Papá, ven a buscarme. No quiero ir en autobús.”
Al terminar la conversación, mi amigo comenta que su vida ha cambiado bastante desde que su hija va a la universidad, porque con la pandemia, tiene miedo de coger el autobús. Tiene miedo a contagiarse con el COVID19. "Claudia, estoy muy ocupado yacada dos por tres tengo que hacer más de tres horas conduciendo para llevarla a la universidad. Estoy cansado y no tengo tiempo para nada."
Todo lo que estaba escuchando me estaba generando impotencia, sensación de disgusto y estaba al borde del enfado. Me dí cuenta al momento lo poco que sabe elusuario finas, como la hija de mi amigo, sobre las empresas de autobuses y autocares. Era mi momento, llevo más de 30 años trabajando con empresas de autobuses y autocares. No podía dejar escapar la oportunidad de dejar las cosas claras a mi amigo.
Respiré hondo y le dije en un tono más que suave, educativo:
“Mira. Las empresas de autobuses y autocares, clientes y no clientes de JMB, han sido las primeras que se han puesto las pilas con la pandemia.Tú no tienes ni idea del esfuerzo mental, físico y económico que han hecho estas empresas. Yo soy testigo, han sido horas y horas de trabajo duro con unÚNICO OBJETIVO: que cada persona que entre en sus vehículos viaje SEGURA Y TRANQUILA.¿Tú qué crees? ¿Que a los dueños, directivos, conductores, mecánicos... de estas empresas les interesa que la gente se contagie dentro de sus vehículos? ¡Por Dios!”
“Mira, te comento lo que hacen las empresas de autobuses y autocares para que tu hija viaje tranquila:
Cuando los buses están parados y están en sus instalaciones:Antes de salir, cada uno de los vehículos se le hace una limpieza interior exhaustiva que se remata con la utilización de la desinfección con diferentes productos tales como: biocidas, ozono y otros métodos de desinfección. La limpieza interior se complementa con la limpieza exterior.
Cuando tu hija entra en el autobús todo está desinfectado, incluso el aire.Y los buses, en el caso de muchos de ellos, el aire se renueva continuamente en periodos muy cortos de tiempo para que la calidad del aire en el interior del autobús sea óptima.
Todas estas empresas tienen un protocolo de desinfección y actuación frente al COVID. Y como plus adicional, dile a tu hija, que yo misma elaboré para mis clientes este protocolo en base a nuestro protocolo certificado por APPLUS. Al mismo tiempo muchas empresas tienen su protocolo certificado con otras certificadoras.
Estas empresas han invertido mucho tiempo formando a TODO su equipo:conductores, personal administrativo, directivos, etc.. y haciendo todas las adaptaciones que van mucho más allá de lo que exigen las autoridades sanitarias.
Todo, todo, todo… para que tu hija y el resto de usuarios del bus, viajen TRANQUILOS”.
Me dijo en un tono dealivio:“Claudia, no sabía nada de eso”. Le llamó delante mío a su hija y le dijo: “A partir de ahora vienes y vuelves en autobús y punto! ¡No quiero quejas, no quiero excusas!
De un momento a otro, sentí unUfffde tranquilidad en el aire y le comenté:
“En parte entiendo a tu hija, ya que desconoce esta realidad.Es posible que nunca nadie le haya explicado lo que te estoy contando.Es el momento de hacer un cambio radical:
En esa imagen equivocada que tienen de una empresa de autobuses y autocares, por desconocimiento
En ese miedo generalizado de coger un autobús, por desconocimiento
Detrás de cada empresa de autobuses y autocares hay una historia son empresas únicas que se caracterizan por un denominador común:
Pasión, trabajo duro y la máxima preocupación para que el que pone el pie dentro de sus vehículos viaje con la máxima seguridad y disfrute del viaje. Esas empresas transportan vidas, acercan vidas a sus familiares, a sus sueños, a las universidades, a los colegios, etc.. Son empresas VITALES para este país.
A todos los directivos de empresas de autobuses y autocares este es mi mensaje:
“NUNCA SUBESTIMES EL PODER DE TU EMPRESA y DE LA COMUNICACIÓN. COMMUNICATION, COMUNICA y COMUNICA quién eres, qué haces y TRANSMITE EL VALOR DE TU MARCA a cada persona que entra en tu autobús o autocar. No tienes que pedir permiso a nadie para HACERTE VISIBLE.
Tus clientes, la hija de mi amigo, y futuros clientes, piden a gritos ver tu web, tus medidas de seguridad, etc.. independientemente de que estés parado o no por las restricciones a la movilidad, para tenerlo claro para llamarte mañana. Has hecho tus deberes, has puesto toda la carne en el asador. Sólo falta que tus clientes lo sepan.
Es evidente que esta crisis va a dejar una huella que va a ser difícil de olvidar a los viajeros y tiene que ver con la psicosis creada por el contagio del COVID19. That is why we can already foresee that we have to anticipate, transmitting maximum security and confidence to our travelers.. Las personas que entran en tu autobús tienen que saber todas las acciones que hace tu empresa para que ellos viajen seguros.
YOUR CUSTOMER HAS TO KNOW that your company is 500% committed to your comfort and safety.
for that, YOUR CUSTOMER HAS TO KNOW EVERYTHING ABOUT YOUR BUSES:
CLEANING procedures inside your buses.
The DISINFECTION procedures of your buses.
CLEANING procedures outside.
MAINTENANCE procedures for your fleet.
Your company's ENVIRONMENTAL procedures.
Your QUALITY CERTIFICATES and explain to your clients, what they mean.
COMMUNICATION, COMMUNICATION, COMMUNICATIONen todos los aspectos:
In the way you make your offers.
In the way you respond to your emails.
In the image of your buses.
In the uniform of your drivers.
In your drivers' greetings to travelers.
In the way you answer the phone.
In the way you solve problems.
2. PREPARA TU PLAN DE MARKETING DIGITAL CON UN POTENTE PLAN DE CONTENIDOS
PARA ENAMORAR A TU CLIENTE
Social networks, web, email marketing, etc.. Tienes un enorme abanico de comunicación fácil, most of them are free and will help your company reach your customers quickly and effectively. It is in moments of crisis when we leave our comfort zone and we have to look for new opportunities that we know work in our sector and in other sectors.. Without a doubt, the world of digital marketing is here to stay and it is time to adapt to new ways of communicating and connecting with our customers..
PUT YOUR MARKETING PLAN INTO ACTION IMMEDIATELY. Start EDUCATION your client with simple actions, step by step effectively.
3. TRANSFER TO YOUR TEAM, DRIVERS, MECHANICAL, COLLABORATORS, ETC
The actions that you have defined in your marketing plan so that there is global coherence between what you want to do and what is done.
4. GAIN LOYALTY TO YOUR CUSTOMERS.
It is in less easy times that we realize and value the loyalty of our customers.. Just like big companies, tú puedes tener tu propio sistema de fidelización, points card, discount vouchers, your own customer club, …helps you feel part of your family.
5. INNOVA
in little things, actions… Innovation is an art that costs most of the time, very little. You can innovate in the way of booking trips with you, in the way you receive your passengers, in the way you can retain them, in the way you can communicate with your client, in creating a different user experience, listening to the new needs of your clients, modeling other sectors like yours, …
6. MAKE THE DIFFERENCE
Porque tu empresa es única. Work on your unique value proposition (PUV). We are not all the same, Each of us has a proposition or several value propositions that make us unique and different.. The commitment to quality, service guarantee, our commitment, our way of serving. Muchas veces ya sabes los valores que te hacen diferente, pero no los comunicas a tus clientes.
7. COMMIT TO CONTINUOUS IMPROVEMENT
In every area of your company, These are times of changes and improvements to adapt to the new situation..
I am Claudia Araujo and I have been 20 years helping my clients save time and money cleaning their fleet through high impact strategies and innovative washing systems, mobile and custom.
JMB se solidariza con el sector y ofrece su sistema de limpieza de modo gratuito en estos momentos
EL SISTEMA OZ PLUS,APORTA AIRE FRESCO A UN SECTOR ENRARECIDO POR EL CORONAVIRUS
Una iniciativa de JMB para la desinfección interior de los vehículos
En tiempos de crisis se notan a los empresarios más previsores y avispados. Sufriendo todavía muchas consecuencias de la última crisis por motivos financieros desde 2008, vivimos ahora una mutación sanitaria, social y económica de la que será, aún, más difícil levantarse.
Pequeños halos de esperanza y aire fresco, sobre de todo aire fresco, son acciones como la que desempeña JMB Grupo, empresa especializada en la limpieza e higienización de autobuses gracias a su máquina OZ Plus. Una máquina que, en estos momentos de crisis, ha puesto a disposición gratuita de las empresas que lo necesiten, para hacer la desinfección interior de los autobuses, según nos indicaba Claudia Araujo, directora de Marketing de la compañía.
Un dispositivo que genera ozono para realizar una limpieza total, exhaustiva y precisa del habitáculo interior de autobuses, minibuses y ambulancias principalmente, que elimina partículas de oxígeno que puedan estar invadidas por cualquier tipo de virus o bacteria, y que se deja notar en el aire, conductos y superficies de la zona de pasaje de estos vehículos. Hoy, más necesario que nunca por esta crisis que estamos viviendo, pero que lleva en el mercado desde 2012 y que siempre ha sido un signo de distinción para dar un servicio de calidad a los viajeros.
Este sistema también está sirviendo para seguir aflorando una dimensión solidaria en un sector y una sociedad que necesita un soplo de aire fresco más que nunca.
SIENDO PROFESIONALES SOLIDARIOS Y SIEMPRE ENTREGADOS A LOS CLIENTES, ESTÁN CEDIENDO GRATIS ALGUNOS DISPOSITIVOS NO SOLO A EMPRESAS DE AUTOBUSES, TAMBIÉN A AMBULANCIAS Y VEHÍCULOS QUE DESPLAZAN A ENFERMOS Y PERSONAS DEPENDIENTES
Una dinámica de limpieza e higiene en autobuses, siempre exigida por los operadores, clientes y viajeros, y que hoy se hace más necesaria que nunca. Que va unida de la mano de la filosofía reflejada en el libro ‘El autobús saludable’, de Claudia Araujo, directora de Marketing de JMBGrupo, que expone cómo este medio de transporte debe ser un espacio de confort absoluto para unos viajeros que necesitan un espacio de total comodidad antes de llegar a su destino, de alcanzar su objetivo.
OZ Plus articula un mecanismo que oxida cualquier tipo de célula tóxica o molécula de toda sustancia nociva, virus, hongo o malos olores; para dejar un ambiente limpio, respirable y con una atmósfera libre de cualquier tipo de agente externo; y todo en una velocidad de vértigo de cinco minutos. “Con este tiempo es suficiente, aunque recomendamos que la pongan en funcionamiento de 10 a 15 minutos después de cada servicio y en cada vehículo que se necesite. Con la gran potencia que tiene y con esta cadencia de uso, el objetivo de crear esa atmósfera única para cada viajero se logrará sin duda”, comentó Araujo. Se recomienda que no haya nadie en el interior del vehículo durante el proceso, aunque no haya ningún peligro para la salud humana y que el aire acondicionado esté encendido, para que los conductos también reciban el ozono.
El dispositivo es muy manejable, ligero y compacto para su traslado, se puede usar en cualquier vehículo y tantas veces al día como se quiera. No necesita mantenimiento. Esto es lo que le diferencia con otros dispositivos similares, pero de mucha menor calidad y que, con menos potencia, necesitan más horas de fabricación de ozono para una desinfección total. Con la experiencia de haber trabajado con partners especializados y que han habituado estos equipos a otras instalaciones, como pabellones, hospitales, invernaderos, JMBGrupo ha especializado estos sistemas al mundo de la movilidad, por una inversión menor a 1.500 euros y otorgando a las empresas un aparato de total garantías y duradero.
Además de explicar con detalle su funcionamiento, en las acciones comerciales y de distribución, JMBGrupo complementa la función de limpieza e higienización con información para los usuarios, en forma de adhesivos anunciantes en los propios vehículos, cuadrantes de horarios y días de limpieza, así como certificados de garantía y fabricación de ozono para quien lo pudiera solicitar; muy exigido en estas últimas semanas. Clearly, una iniciativa de lo más valorada y que respalda esa acción de limpieza para las empresas que la llevan a cabo. La firma vasca siempre planifica sus pedidos y su estocaje para una distribución acorde en todo el país, tanto para líneas urbanas, como interurbanas y empresas operadoras de todo tipo.
EN EL MERCADO DESDE 2012, SIEMPRE LO OFRECÍAN COMO UN ELEMENTO DIFERENCIADOR PARA AQUELLOS OPERADORES QUE QUERÍAN DAR UN SERVICIO DE CALIDAD, CON LA LIMPIEZA, LA HIGIENIZACIÓN Y FRESCURA POR BANDERA
“Lo cierto es que ahora se han desbordado las peticiones y tenemos que atender muchos más pedidos que llegarán a todos en los próximos días y semanas”, apuntó Claudia Araujo.
El sector del transporte y sus empresas auxiliares siempre se han mostrado muy implicados con la sociedad, promoviendo la movilidad como un bien de primera necesidad y buscando siempre ciertas innovaciones para agradar y atraer nuevos usuarios. Y en esta crisis no iba a ser menos, y esa implicación se traduce en acciones solidarias que no tienen parangón. First, se están cediendo varias mini Oz Plus de forma desinteresada a empresas de autobuses y autocares para desinfecciones urgentes.
Al igual que se ha instalado, también de forma gratuita, un surtidor de ozono en el Hospital de Día del Hospital Universitario Donostia para que se use por el personal sanitario para la desinfección de ambulancias, coches de policía y servicios públicos. “Es nuestra aportación a esta crisis que nos ha tocado vivir y en la que el transporte, sobre todo el transporte limpio y desinfectado, es también muy necesario”, añadió Claudia Araujo.
SPREAD OZ
Una modalidad que se ramifica desde el gran invento de la OZ Plus, es la Spread OZ, para la desinfección simultánea en varios vehículos sin ningún tipo de elemento químico y evitando cualquier alergia. Y que ha sido muy demandada con esta crisis del CoronaVirus, para la desinfección total de grandes flotas.
Se pueden desinfectar hasta cinco autobuses a la vez, incluso pudiendo desarrollar sistemas para 10 the 15 vehículos, siempre detenidos y vacíos, y con una mayor concentración de ozono de hasta 100 gramos / hora; lo cual también es muy útil para otro tipo de residuos imprevistos (como vómitos). Bajo demanda, se puede incluso, para estas dos modalidades de máquinas, solicitar certificados de desinfección por laboratorios químicos homologados.
Una labor, la de JMBGrupo, de auténtica implicación con el sector del transporte de viajero por carretera. No sólo por proponer un sistema que le dé un toque de calidad a los servicios de los operadores, que le diferencie con su competencia; sino que promueva una limpieza sin parangón en los medios de locomoción de nuestro tiempo. Siendo ahora más necesaria que nunca, se demuestra con la irrupción hace ocho años de la OZ Plus que la innovación y la vanguardia siempre estarán presentes en este sector, para superar esta y cuantas crisis se avecinen.
I am Claudia Araujo and I have been 20 years helping my clients save time and money cleaning their fleet through high impact strategies and innovative washing systems, mobile and custom.
“NUESTROS MONOCEPILLOS SE ADAPTAN “A LAS NECESIDADES DE CADA EMPRESA”
CLAUDIA ARAUJO, DIRECTORA DE MARKETING DE JMB
LA COMPAÑÍA LLEVA TRES DÉCADAS OFRECIENDO A LOS PROFESIONALES DEL TRANSPORTE ALTERNATIVAS NOVEDOSAS Y RESPETUOSAS CON EL MEDIO AMBIENTE PARA MANTENER SUS FLOTAS DE VEHÍCULOS SIEMPRE A PUNTO
¿Qué balance hacéis del ejercicio 2019? ¿Cómo esperáis concluirlo?Este año para nosotros ha sido fantástico, porque todo el equipo se ha implicado al máximo y hemos podido ayudar a cientos de empresas de transportes a que sean más productivas en sus procesos de lavado y, así, resultar más atractivas en la carretera.
¿Cuáles son los puntos fuertes de vuestra oferta de monocepillos? ¿Qué ventajas aportan a los profesionales en relación con otros sistemas de lavado?La principal ventaja de los monocepillos de JMB es que están hechos de forma muy personalizada, a medida de cada empresa. Por eso son la mejor opción tanto para las que tienen grandes flotas como para otras, más pequeñas, que buscan un sistema de lavado móvil, compacto, ágil y de alto rendimiento que, further, les suponga el mínimo consumo de agua y de tiempo. En JMB llevamos más de 30 años cambiando la forma de lavar diferentes tipos de vehículos y estamos completamente enfocados en la sostenibilidad.
Recientemente habéis presentado el monocepillo LITIO WASH
¿Cuáles son sus características más destacadas? ¿Qué acogida le están brindando los profesionales del transporte?
El LITIO WASH,el monocepillo que funciona con baterías de litio, ha sido el protagonista absoluto de este año. La verdad es que ha tenido una gran acogida: actualmente hay más de 30 unidades funcionando en el mercado. Gracias a él ahora disponemos de una tecnología rompedora que facilita muchísimo el ritmo de trabajo de las empresas de transportes, y esto significa más rapidez de lavado, más precisión en cada movimiento gracias al exclusivo sistema 4x4 y menos consumo de agua. Además, es silencioso, completamente ecológico (cero emisiones, cero ácidos, cero químicos) y lo mejor: no necesita mantenimiento. Esto supone un gran ahorro diario para nuestros clientes.
¿Qué otros productos estáis comercializando en la actualidad? Aparte de la gama más amplia de monocepillos (híbridos, litio, baterías, diésel, gasolina, eléctricos…), también disponemos de productos complementarios para llevar a cabo la desinfección y limpieza interior de camiones, bus, Autocar, ambulancias y trenes, así como de una división de outsourcing para grandes empresas que buscan externalizar la limpieza de sus vehículos.
¿Qué garantías y opciones de financiación estáis ofreciendo?
Para nosotros, ofrecer un producto y una financiación a medida es algo imprescindible, así que les damos a nuestros clientes la posibilidad de hacer un leasing o un renting (con o sin mantenimiento) y con total garantía, durante un periodo de entre 1 and 5 years, según el producto.
¿Cuál es el perfil del cliente de JMB? ¿Sigue creciendo el número de flotas medias y grandes que apuestan por los monocepillos?
Nuestros clientes son diferentes, me explico: son empresarios con mucha visión y una mente abierta que no solo valoran el producto en sí, sino que buscan algo más, por ejemplo que el método de lavado sea sostenible y también respetuoso con las personas. Este plus es lo que aporta JMB. Aparte de disponer de la gama más amplia del mercado en sistemas de lavado de vehículos y contar con la última tecnología, detrás de nuestros monocepillos hay todo un sistema pensado en función de las necesidades del cliente. Thus, como te contaba anterior-mente, el monocepillo se crea de forma única siguiendo unos procesos muy definidos y adaptándonos a cada empresa. También ofrecemos una asistencia técnica permanente, formamos al equipo para que aprenda a sacarle el máximo rendimiento a la máquina, y estamos certificados según las normas ISO 14001, OHSAS e ISO 9001.
Tampoco debemos olvidar la cuestión económica y funcional. Gracias a que todo lo que hacemos es a medida, la movilidad y libertad de lavado es total, de manera que nuestros clientes ya no necesitan in-movilizar un vehículo durante mucho tiempo ni reservar un espacio exclusivo para el lavado, puesto que es posible llevarlo a cabo en un espacio muy reducido. Tampoco precisan hacer grandes inversiones en el lavado ni el mantenimiento, ya que es posible adquirir un monocepillo de JMB desde 3,9€ al día. Por todas estas razones, nuestros sistemas de lavado son la herramienta perfecta para empresas con pequeñas, medianas y grandes flotas, por eso tenemos clientes que cuentan con 1 ó 2 camiones y otros que tienen más de 2500 vehículos.
MÁS NOVEDADES EN 2020
“En 2020 lanzaremos dos nuevos modelos de monocepillos que serán tan innovadores como el LITIO WASH. Uno de ellos será el Hydra Wash, un modelo que hemos presentado en Fruit Attraction”, anticipa Claudia Araujo, Directora de Marketing de JMB. Además la compañía apuesta por la transformación digital y la industria 4.0. “En este momento, nosotros estamos probando con varios clientes diferentes aplicaciones cuyo objetivo es facilitarles todo lo posible el proceso de lavado de sus camiones y todo lo relacionado con él. También estamos trabajando en varios proyectos de IOT que os contaremos más adelante”, asegura Araujo.
“HEMOS CREADO SISTEMAS DE LAVADO QUE PERMITEN LLEVAR ACABO EL TRABAJO DE FORMA MUY RÁPIDA Y UTILIZANDO LA MÍNIMA CANTIDAD DE ENERGÍA Y DE RECURSOS”
“Recientemente hemos montado la mayor instalación para el lavado de camiones del mundo; ha sido un proyecto muy medido donde cada detalle se ha pensado de forma estratégica”, destaca Araujo.
I am Claudia Araujo and I have been 20 years helping my clients save time and money cleaning their fleet through high impact strategies and innovative washing systems, mobile and custom.
Ever wondered how it could have more results your company throughout the day?
Probably, because that is what will make your company has more performance, more benefits and make it more profitable. In this short article we will give some ideas for achieving, yes, will require you to open your mind about something very important. If you think you will get better results by doing the same, Was he right? It certainly would be cheating because it is scientifically proven that if even today doing what he has been doing (a, b, c, etc.) have produced results (x, and, of, etc.). What results will if he keeps doing the same? Exact, thereof.
So I ask you to open your mind to some new ideas to make, and so do something different and to produce better results, Do you accept the challenge?
Ideas:
1. Remove paper and something to write
2. Of all the tasks you perform after the day which is type 3 that will produce more results. Another way of looking, is what the 3 more profitable, which give more income or have a more positive impact on your business.
3. Very well, you know the 3 more profitable tasks. In case you did not know, just do what the 97% of companies in the sector were not raised. It has 3 things that will help incrementar la productividad de su empresa.
4. Now, type which are 3 making tasks throughout the day which will not produce the greatest benefits and that someone else could make your computer or other company. Here what we are looking for are the tasks you do and produce less result, and therefore could be a waste of time effective to be doing that, and what else could be doing.
5. Now, beside each 3 (if you've written more, even better), write beside the name of the person or company that could make each.
6. Write in your agenda that day and what time you are talking to that person to take care of it.
My sincere congratulations, just acquire strategies to become one of the most productive in its sector. Take a moment now to celebrate.
Congratulations proposed increase business productivity.
Do you have a computer in your company? Logically, because it is a tool that helps you perform tasks that would otherwise take much longer and would be more costly.
Remember when it was not so? Although it may seem hard to remember now there was even a time when computers had no business, no need to go far. In fact most of the business history has developed without computers. This has happened for hundreds of years and getting companies turning a profit despite performing management tasks, accounting, communications, etc.. manually.
And they had no choice because there was no technology to be more efficient and had to settle for losing a lot of time and money on doing things in a hand.
If the technology existed, Would it have made sense to have a computer and save thousands of euros? Clearly, because far from being an expense is an exceptionally profitable investment.
The same occurs in the carriers and cleaning equipment art.
Why throw money when the technology does exist that saves thousands of dollars in cleaning costs? Can you imagine a company that currently does not have at least one computer? It would be absurd, Do you? Although it seems impossible today's companies still throwing away thousands of euros, have to lay off employees, lower service quality, and even close and ruin because took advantage of savings that provides the latest cleaning technology.
We in the JMB group motivates us a lot to help businesses like yours to avoid these problems and be more profitable, a boost productivity, and to give more benefits.
Undoubtedly equipment and cleaning machines are an effective and highly profitable investment that will help your company.
What is the differential value it brings to its customers, that is different and more valuable to your competition?
This is a vital question that every carrier should consider, even before starting the business project, and that is what the business should be based, in the value differential and provides users and target audience.
We often do not stop to think if what we are offering to our customers is for them a differential value. The term Differential Value, must be viewed in two parts. On the one hand, the word value, to reference it is important for customers, them is a real benefit and concrete; Spread the word and that as the word suggests is different from what others offer.
Sector passenger is a very competitive market, multiple different competitors in each means of transport, train either, plane, boat or bus. Each mode of transport has different characteristics, likewise occurs within each half, namely, each Bus company has different attributes and values to other, whereby, for example one andBus ompany, must define what differentiates it from other companies not only bus transport but also other transport. Hence the complexity and importance in defining the differential values of the companies.
Companies should consider what those attributes, both physical and emotional, contributing to the target audience, if cover expectations or needs more effective or efficient competition. What makes your company better than the competition? Does technology, services, produce, facilities, Employees, customer service, etc.? Whatever, must be sufficiently strong and valuable to customers and what they perceive as unique and associate your company.
The branding is the process which constructs and develops company brand, corporate identity and establishing a leadership position in the market from the point of view of image and reputation.
We will then give four keys to build or improve your corporate branding, also applicable to personal branding.
1. There must be a strategic plan and brand image line with corporate objectives and business and what we pass on to our target audience. We need to establish some guidelines to follow throughout the company, whether employees, marketers and communication, commercials, etc.. so as not to "throw" different messages, so as to build a global brand enterprise-wide.
2. The conversation is on the Internet. Every day more people have access to the Internet and spend more time online, whether for business or pleasure. According to a study by "The Cocktail Analysis" on 85% of active Internet users on a social network, the 86% of Facebook users have ever interacted with a brand on Facebook, while 86% Twitter users remember the brand with which they interacted.
The branding a brand is not only what the mark wants to log in with their values and attributes; Internet a few years ago was a monologue where the only publishing content on the net was the professional technical knowledge to do so.
However, now anyone who wants can participate in content creation, with the ease of release of contents( mainly through social networks and blogs), the identity of a brand is created through all the "players" that generate content related to the brand (comments, Photos, videos, recommendations, Reviews, etc.).
In this manner, each time a user shares a brand experience on the web is contributing to the creation of identity. From here we extract and the importance of being actively involved, listening to our market. This can allow a company to position itself as an expert in your market, positioning itself as a leader in its sector, plus it is a powerful tool for market research and better communication tool effectively and efficiently than can be directed to specific segments of our target audience.
3. Being experts and specialize. A great way to improve our branding is to be recognized and position ourselves as leaders or experts in our market and industry; this increases our credibility and enhances our corporate image and professional. For this, can be done from a point of view offline and online. The offline side could refer to event attendance, congresses, active participation in industry events, writing articles in leading industry publications, etc.. The online side refers to the point that we have seen before, participate in forums, Vertical social networks, etc..
4. Mix of Communication. Of course it can not be developed and key points mentioned in this article independently and without a match on the activities carried out, but that all actions undertaken must be integrated into the Marketing Mix business strategy. Otherwise it could cause blunders and inconsistency between what the company does in means and what it does or says in other, creating confusion between the target and may cause the opposite effect.
In the area of haulage the Timing is key, because it determines that products are transported, especially if they are fresh, arrive on time and in perfect condition to your destination.
One of the factors that delayed the departure of loaded trucks heading to your destination, which makes them longer standing, and consequently less productive is the daily process of cleaning and sanitizing which should be subjected to.
The trucks for haulage must be in perfect condition, both outside and inside; not only in their conservation, no hits, care, etc., but must be sanitized inside and outside every day, to prevent contamination of products, proliferation of bacteria harmful to health, etc..
When we talk about cleaning, care, maintenance and hygiene not just mean the tank, or area where the goods will, but equally important is the area of the cabin. Seats should be cleaned, the dashboard, etc., it can also be a source of bacteria and germs that can be transferred to the tank.
For interior cleaning, which as noted is essential do it daily, There are many tools, products and systems to make your truck in perfect condition, no germs or bacteria, performing deep cleaning in your Cambion or cistern.
Regarding the exterior cleaning, might appear to be less important than the inner, but it is equally important, for two reasons:
1- The projected image to customers and prospects. This is a very important, since a truck at first sight is dirty or unkempt, As will be understood that inside, the company that owns the vehicle or the carrier does not care what's in your truck, how to get the goods, which can make customers wary of their services, professional capacity, and this damaged his business view haulage.
2- The conservation status of the products that are transported. A dirty truck is a hotbed of germs; if the truck is dirty inside clearly occurring germs will GreaterThan that bacteria that may cause contamination outside; but if a vehicle has mud, dirt, fat, etc.. outwardly, by direct contact with people can simply transfer or material, may become focus of germs at home and abroad.
1. Remove paper and something to write
And they had no choice because there was no technology to be more efficient and had to settle for losing a lot of time and money on doing things in a hand.
We often do not stop to think if what we are offering to our customers is for them a differential value. The term Differential Value, must be viewed in two parts. On the one hand, the word value, to reference it is important for customers, them is a real benefit and concrete; Spread the word and that as the word suggests is different from what others offer.
The branding a brand is not only what the mark wants to log in with their values and attributes; Internet a few years ago was a monologue where the only publishing content on the net was the professional technical knowledge to do so.
When we talk about cleaning, care, maintenance and hygiene not just mean the tank, or area where the goods will, but equally important is the area of the cabin. Seats should be cleaned, the dashboard, etc., it can also be a source of bacteria and germs that can be transferred to the tank.